Introduction
Brands are constantly seeking new innovative ways to stand out in the global market. One of the innovative solutions of many successful brands is their customized packaging boxes. In this modern world, vibrant and meaningful packaging matters a lot. Let us discuss a very important point in the customization of your boxes.
Haptic varnish is a unique technology that will take your tobacco boxes to the next level. These are specialized coatings that are applied to the materials of packaging to enhance its appearance. Haptic varnishes are different from the old classic varnishes that were just functioning to make the aesthetic appearance of the box. However, haptic varnishes provide vibrant texture and depth in the look of the box, increasing the sensory interaction of the consumers.
The Power of haptic varnishes
Whenever you touch a box with haptic varnishes, you will experience a smooth and luxurious moment. Your fingers will try to rub the surface again and again. All the credit goes to the clear coatings for creating a tactile experience. This is the power of haptic varnishes.
Why does it matter in the tobacco industry?
Are you aware of the growth statistics of the tobacco industry? According to US state reports, packaging made a handsome growth in the sale of cigarettes, reaching 20 billion dollars. The report alarms us about our position in the market. If we don’t follow the modern customer’s preferences and trends, then it will come to haunt our business growth. Customized cigarette boxes allow you to create unique packaging to attract more consumers by meeting their psychological demands.
Understanding the types of special haptic varnishes
The blog has already addressed the definition of haptic varnishes. Now we will look into some types of these specialized coating to create textured and raised effects.
These varnishes come in various types
Raised Texture Varnishes
These varnishes create a three-dimensional effect. These include varnishes like embossed logos or decently designed patterns.
Soft Touch Varnishes
These varnishes give a smooth, velvety feel to our touch sense. Soft touch varnishes are often used for a premium touch into the custom cigarette boxes.
Rough Texture Varnishes
These varnishes create a textured surface. The textures can be artful grain or weave patterns.
Advantages of Haptic Varnishes
Haptic varnishes offer many benefits for cigarette box packaging
- Haptic varnishes will create unique textures to engage consumers on a deeper level. Hence, making the brand more memorable.
- Haptic finishes convey a sense of quality and a modern touch that will help raise the image of your tobacco brand in the minds of consumers.
- Haptic varnishes make cigarette boxes stand out on tobacco retailer store shelves. This strategy in customization will lead to grabbing attention and influencing purchase decisions.
Applications in Cigarette Boxes
Personalized Packaging is increasing the value of the tobacco industry. Customization trends in cigarette packaging include unique colors, patterns, and finishes.
Haptic varnishes add another layer of customization which can benefit you in:
- Brand Differentiation
- Consumer Engagement
- Compliance with Regulations
Firstly, haptic finishes allow brands to create a unique sensory experience which enables the opportunity to differ from the rest of the products in the market. Secondly, these varnishes will reflect the message of the brand to create a stronger connection with consumers. Lastly, cigarette packaging must have this finish that will make out your tobacco product according to the state rules.
Consider these factors that can affect this strategy
Selecting the right haptic varnish for your custom cigarette boxes requires careful consideration of several factors:
Varnishing compatibility with the material
Different varnishes work best with specific materials used in cigarette box construction. You must research different materials like paperboard, metalized paper, etc. because they require specific varnishes. Compatibility of the varnishes will generate the desired results.
Requirements in the design
You must collaborate with a packaging designer company THE CUSTOM PACKAGING to align varnish choices with the overall packaging design. They give free consultation to design your perfect cigarette boxes with haptic finishes.
According to The Custom Packaging, your customized tobacco boxes will be:
Cost-effective
No doubt, giving a premium touch to your boxes will cost you a bit more as compared to the old-designed boxes. Trust our expertise in packaging, we will ensure that customized cigarette boxes will increase your sales growth and brand value.
Environmental Impact
Our company values ethical sourcing, and we offer environmentally friendly haptic varnish options. We use sustainable materials and minimize waste during production.
Conclusion
Personalized cigarette boxes with haptic varnishes offer a unique way to grab attention and create a lasting impression. These special coatings add a premium feel and interesting textures to your boxes. It will make your brand stand out on crowded shelves. However, with the help of a professional packaging company like TCP, you can develop a customized haptic varnish strategy that will shine your brand image and drive more sales.
